Growing revenue

My record of revenue growth is grounded in data: market research, analytics, and qualitative research, ensuring customers are truly heard and supported.

Indeed Wins

$6,250,000

ARR for FY 2023, quota exceeded, prioritizing key opportunities

67%

Clients using more than one product. Historically, most Indeed clients only use sponsored jobs.

191%

Accounts grew greatly, including “Example A” here, increasing spend to $1.225 mil YoY 22-23

Leading TCC’s Growth

Triangle Community Center (TCC) is an NGO serving southwestern Connecticut, the most densely populated and diverse portion of the state. My strategies ensured that TCC would grow spectacularly. In turn this enabled me to use product launch strategies to bring new, life-saving charitable programs to the region.

$1,100,000

Annual budget by the end of my tenure at TCC, budget had been about $100,000 at my start

1400%+

Growth rate of list of monthly donors during tenure, allowing for stable, predictable flow of revenue

50+

Major businesses sold sponsorship for major event or program, a groundbreaking initiative for the agency

My work at bCC Research

BCC Research is a market research firm with a rich history. Based in Greater Boston, BCC Research serves a number of industries with its team of dedicated analysts, providing custom market research for its global clients.

Directly working with businesses in industries ranging from technology, manufacturing, semiconductors, to healthcare, medical devices, and materials, I was able to dive into the data and get clients the facts and data they needed to make informed decisions.

$1,000,000+

Annual quota achievement, with monthly benchmarks

25

Specific industries served

Case Study

Selling Indeed AI Tools – Marketing Funnel

Awareness

Announcement at Conference

Indeed launches preview of Smart Sourcing, an AI-supported job seeker outreach tool at its Futureworks conference. I shared some public-facing materials with clients, particularly those reliant on existing sourcing tools.

Interest

Fact-Finding

In ongoing conversations with clients, I take feedback about current sourcing infrastructure, asking about what would make their experiences better and whether automation would augment their work.

Consideration

Listening Sessions

Indeed announces pricing, features. I prioritized clients struggling to find right candidates and with bandwidth concerns. Special focus on industries that market research showed increase in hiring activity, competition.

Decision

Closing

Once product was launched, I followed up on those who had committed to purchasing Smart Sourcing and closed on new revenue following product demos. Win rate of 48% from April – May 2024.

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